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Wednesday, September 21, 2005

Hacking's cool at Lego

Lego's taking an open-source approach to product development these days. "When Lego executives recently discovered that adult fans of the iconic plastic bricks had hacked one of the company's new development tools for digital designers, they did a surprising thing: They cheered," CNET reports. They saw that their products' biggest fans weren't trying to rip them off but rather make improvements the company's designers hadn't thought of. But the hack wasn't an improvement on the product so much as its delivery process (and pricing). It's a neat story - check out what I mean at CNET.

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