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Friday, May 06, 2005

Teens' ringtone costs mount

CNET refers to teenagers' "penchant for reckless spending," but I think this new cellphone-related challenge to our wallets is more because 1) they love personalizing their gadgets, 2) they're huge music fans, and 2) the ringtones are a great way to combine those and show off how current and cool their music tastes are. Don't you think? Anyway, the CNET story I'm referring to, here, may sound familiar: "Wireless operators are fighting a growing backlash from parents angry at the exorbitant ring tone bills their children are racking up," CNET reports. The outrage (against ringtone providers) is probably justified, since they don't make their pricing plans clear - some kids don't realize they're buying subscriptions with monthly payments instead of single ringtones, according to CNET. In fact, one family is suing Cingular, T-Mobile, and ringtone company Jamster. Cellphone companies have been getting more and more irate calls, and the good news is, they're taking action.

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